What Is It And Why Does It Occur?

Volume loss refers to the gradual reduction of fat, collagen, and bone density beneath the skin, which gives the face its natural structure and contour. Over time, this loss leads to hollows beneath the eyes, flattened cheeks, or sharper facial angles that can make the face appear drawn or fatigued.
Common causes include natural aging, hormonal changes, weight fluctuations, and environmental stressors such as UV exposure and pollution. Together, these factors weaken the skin’s supportive framework and diminish the youthful fullness once present.

What Patients Typically Notice

Patients often describe a sense that their face looks “deflated” or “tired,” even when they feel well-rested. They may notice more pronounced under-eye hollows, less definition in the cheeks, or a shadowing effect that subtly changes how light falls on their features. Some express that they appear older or less vibrant, while others feel that their reflection no longer matches their inner energy or mood.

The AvenueMD Approach

Every AvenueMD journey begins with a thoughtful consultation to assess facial structure, skin quality, and the natural balance of your features. From there, our team develops a plan that restores harmony rather than simply filling volume.
By combining the expertise of surgical artistry, dermatologic precision, and advanced skin optimization, AvenueMD focuses on rejuvenating facial contours with subtlety and care. The goal is not to change how you look — but to help you look more like yourself again.